Category Sports

AI + Cloud in Sports: How Tech Is Transforming the Game

More Than Just a Game Sports have always been about talent, teamwork, and passion. But in today’s world, technology plays just as big a role. From football fields to cricket pitches, coaches and executives are leaning on artificial intelligence (AI)…

Why Smaller Companies Are Teaming Up to Shape the Future

The Changing Game in Youth Sports If you’ve ever watched kids’ sports these days, you’ll notice it’s not just about oranges at halftime anymore. Technology is everywhere—apps to schedule games, platforms to share highlight reels, and software that tracks player…

Record-Breaking Sports Rights Spending

The Billion-Dollar Question If you’ve ever wondered why your cable bill keeps rising or why streaming services keep fighting for your attention, the answer often comes down to one thing: sports. Broadcasting rights — the licenses that allow TV networks…

How Sports Betting Impacts the Financial Ecosystem

Beyond the Bets Sports betting has always been part of the game’s culture, from friendly wagers between fans to major betting houses setting odds for global tournaments. But in recent years, especially with legalization spreading across countries like the U.S.,…

Do Mega-Events Really Boost a Country’s Economy?

The Hype vs. Reality Whenever a country wins the bid to host the Olympics or the World Cup, there’s a wave of excitement. Politicians promise jobs, booming tourism, and a lasting economic legacy. The pitch sounds simple: build shiny new…